Playcentre Open Week – Campaign Results
Thank you to those Playcentre whānau who supported Playcentre Open Week and helped attract new whānau to their local Centre.
This year we increased our national advertising investment for Playcentre Open Week, which enabled us to reach 484,100 people with the public Playcentre Aotearoa Facebook page over the campaign period (11 Feb – 9 Mar 2024), which was a 2.5K% increase from the previous month (14 Jan to 10 Feb 2024). We received 27,456 post engagements and 14,461 link clicks to our website as a result of our paid social media advertising. We also reached 35,600 people with our public Playcentre Aotearoa Instagram page over the campaign period (11 Feb – 9 March 2024), which was a 7.8K% increase from the previous month (14 Jan to 10 Feb 2024).
Read the full Playcentre Open Week 2024 Campaign Results Summary.
Playcentres: Helping provide essentials for whānau in need
The Nest Collective is seeking donations of pre-loved baby items for whānau in need.
The Nest Collective supports social workers and local community partners to provide free baby essentials to families in need across Aotearoa.
Your Playcentre can have a donations box and collect quality second-hand items. You can download a poster to attach to your Centre’s donations box.
You can drop off your box of donated items directly to your Playcentre Regional Office in Auckland, Wellington, Christchurch or Dunedin or at one of The Nest Collective’s drop off locations across the motu.